Happy customers go back to their Saturday. The angry one writes four paragraphs. Six months later you find out, after it already cost you the people who did find you.
Choose a relevant point after a real purchase, visit, or completed service to ask for feedback. Make the review link easy to find and keep the request short. Someone should also check new responses and prepare thoughtful replies. A consistent process is more useful than a one-off push.
A review process needs clear ownership: who asks, who checks the responses, and who approves replies. Our assisted support starts at $79/month; managed support starts at $199/month with up to 20 approved replies. Messaging and integrations are quoted separately. Ask about genuine experiences without incentives or filtering people by how positive you expect their rating to be.